DIRS.INFO The most relevant business & tech news

☆ BodyArmor thinks eliminating this one ingredient will help it topple Gatorade
▼ + stars: | 2024-01-18 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +4 min

New York CNN —Coca Cola-owned BodyArmor is unleashing its newest beverage as part of its years-long effort to overthrow Pepsi’s Gatorade from its position as the top-selling sports drink brand. Rolling out to retailers this month is BodyArmor Zero Sugar, a sugar-free version of its popular flavored sports drink, taking aim at Gatorade’s G Zero beverages. “We know that there is a consumer that looks specifically for zero sugar, and until now, BodyArmor didn’t have a product to play with there.”BodyArmor Zero Sugar comes in four flavors, including fruit punch, lemon lime, orange and cherry lime. BODYARMOR Sports DrinkSweating from competitionBodyAmor has been gaining on the dominance Gatorade has held for about six decades but still lags far behind. Research firm Euromonitor reports that Gatorade commanded 63.5% of US sports drink marketshare in 2023, compared to BodyArmor’s 12% and 14.3% for its sister brand Powerade.

Persons: Pepsi’s, isn’t, Federico Muyshondt, Coke, “, BodyArmor, ” Muyshondt, It’s, ”, Muyshondt, BodyAmor, Zero, Duane Stanford, Powerade, Stanford, ” Stanford, BodyArmor’s Muyshondt, “ BodyArmor Organizations: New, New York CNN, Pepsi’s Gatorade, Gatorade, CNN, Research, Beverage Digest, BodyArmor, Stanford Locations: New York, Canada

☆ New York lawsuit blames PepsiCo for plastic litter – not people
▼ + stars: | 2023-11-16 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +6 min

New York CNN —New York’s water and parks are full of plastic waste. PepsiCo has downplayed the risks of its plastic packaging and created a public nuisance in the state, she alleged in a lawsuit filed against the company on Wednesday. Additionally, PepsiCo has failed to properly warn the public about where its plastic packaging ends up, according to the lawsuit, making it sound like recycling will effectively deal with plastic waste. Environmental advocates activists are hopeful that the complaint could help change the way lawmakers approach plastic pollution. Generally, lawsuits surrounding plastic pollution are brought by non-profits, not government officials, she said.

Persons: litterbugs, Letitia James, It’s, James, ”, “, Kirstie Pecci, Just, “ There’s, Judith Enck, James ’ Organizations: New, New York CNN, New York, PepsiCo, Pepsi, Research, CNN, Environmental, Beyond Plastics Locations: New York, Buffalo, City, Lake Erie, ”, Niagara, Vermont, York State

☆ Asia stocks hit 2-week high as Fed talk turns dovish
▼ + stars: | 2023-10-11 | by ( Tom Westbrook | ) www.reuters.com time to read: +4 min

Bull statues are placed in font of screens showing the Hang Seng stock index and stock prices outside Exchange Square, in Hong Kong, China, August 18, 2023. The S&P 500 (.SPX) gained overnight and MSCI's broadest index of Asia-Pacific shares outside Japan (.MIAPJ0000PUS) rose 1.3% to a two-week high in morning trade. "I actually don't think we need to increase rates anymore," Atlanta Fed President Raphael Bostic told the American Bankers Association, to applause, in Nashville on Tuesday. On Wednesday the Australian and New Zealand dollars hit their highest levels on the dollar since the end of September, while sterling hit a three-week peak. European gas prices, which had jumped on news of the Middle East violence, surged further on Tuesday on concern a gas pipe in Finland was sabotaged.

Persons: Tyrone Siu, Raphael Bostic, Peter Dragicevich, Brent, Vivek Dhar, Sam Rines, Sam Holmes Organizations: REUTERS, Federal Reserve, paring, Japan's Nikkei, Atlanta Fed, American Bankers Association, Treasury, New Zealand, U.S, CPI, Fed, Bloomberg, HK, Benchmark, Samsung, Pepsi, Thomson Locations: Exchange, Hong Kong, China, SINGAPORE, paring U.S, Asia, Pacific, Japan, Nashville, Tuesday's, Israel, Finland, Estonia, Europe, Texas

☆ Pepsi has long way to go to win Ozempic challenge
▼ + stars: | 2023-10-10 | by ( Anita Ramaswamy | ) www.reuters.com time to read: +3 min

The purveyor of Gatorade and Cheetos boosted operating profit 14%, to about $4 billion, after hiking prices by at least 10% for the seventh consecutive quarter. The quantity of drinks and snacks sold is slumping, however, and anti-obesity drugs are just starting to make their mark. Pepsi’s shares have tumbled 14% since May, lagging the 5% gain in the S&P 500 Index (.SPX) over the same period. The head of Walmart’s (WMT.N) U.S. drugstores told Bloomberg that customers taking Ozempic, Wegovy and others are pulling back on junk-food purchases. The latest results from Pepsi quelled fears of any immediate impact, but also raise questions about the future.

Persons: Brendan McDermid, Eli Lilly, drugstores, Morgan Stanley, Boss Ramon Laguarta, Laguarta, Lay, Hugh Johnston, Jeffrey Goldfarb, Sharon Lam Organizations: REUTERS, Reuters, PepsiCo, Gatorade, Novo Nordisk, Bloomberg, Pepsi, Frito, Thomson Locations: New York City, U.S, Wegovy

☆ Pepsi made its first-ever condiment
▼ + stars: | 2023-06-27 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +1 min

New York CNN —Typically, Pepsi is best with a hot dog… not on a hot dog. The beverage brand is making its first-ever condiment — called “Pepsi Colachup” — that is actually infused with Pepsi. Beginning with a Pepsi reduction, the sauce is infused with a variety of ingredients such as smoked tomatoes; a blend of spices including cinnamon, thyme, oregano and paprika; plus onions and ketchup. That results in a “sweet, citrusy taste” of a crisp-tasting Pepsi, created to bring out the spicy flavor notes of a hot dog, Danzi told CNN. The sauce is part of Pepsi’s two-year-old “Better with Pepsi” ad campaign, which ultimately hopes to chip away at Coca-Cola’s drink dominance.

Persons: Jenny Danzi, Danzi Organizations: New, New York CNN, Pepsi, Culinary Institute of America, CNN, Chase, Yankee, Comerica Park Locations: New York, Phoenix, Bronx, New York City, Target, Minneapolis, Detroit

☆ Pepsi’s New Healthy Diet: More Potato Chips and Soda
▼ + stars: | 2023-04-22 | by ( Jennifer Maloney | ) www.wsj.com time to read: 1 min

For years, PepsiCo Inc. tried to move past its junk-food roots and shift its business toward hummus, yogurt, kombucha, vegetable crisps and fruit-and-nut bars. Never mind. The world’s largest snackfood company is back to pushing Pepsi, Doritos and Lay’s.

☆ Pepsi has a new logo
▼ + stars: | 2023-03-28 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +5 min

New York CNN —If someone were to ask you to draw the Pepsi logo from memory, what would you draw? Pepsi has changed its logo over the years. The “Pepsi” in the logo “is decoupled from the globe,” noted Todd Kaplan, Pepsi’s chief marketing officer. Pepsi says that the changes its making are distinctive enough to do the trick, and highlight modern elements like Pepsi’s zero-sugar line. To highlight the zero line, the new logo uses black font and a black border, a nod to Pepsi Zero’s black can and label.

☆ Pepsi’s Peeps-flavored soda is back
▼ + stars: | 2023-02-14 | by ( Jordan Valinsky | ) edition.cnn.com time to read: 1 min

How relevant is this ad to you? Video player was slow to load content Video content never loaded Ad froze or did not finish loading Video content did not start after ad Audio on ad was too loud Other issues

☆ Pepsi is changing its Zero Sugar recipe
▼ + stars: | 2023-01-13 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +2 min

New York CNN —Pepsi Zero Sugar will soon taste different. Pepsi Zero Sugar’s tweaked formula comes about a year after debuted a refreshed Coca-Cola Zero Sugar recipe. From a sales standpoint, Pepsi Zero Sugar has struggled against main rival Coke Zero Sugar. “Pepsi can no longer be satisfied having an also-ran to Coke Zero Sugar,” Duane Stanford, editor and publisher of Beverage Digest, told CNN. “Reformulating Pepsi Zero Sugar is a line in the sand that says it’s time to compete in earnest for share in the most important cola segment today.”He added that “reformulation is a must to compete effectively,” because customers like sweeter colas.

☆ Pepsi is ditching Sierra Mist for a new Sprite rival
▼ + stars: | 2023-01-11 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +3 min

New York CNN —Pepsi is reaching for the stars in its latest effort to take on Sprite. It’s replacing Sierra Mist, a 24-year-old brand that has failed to gain traction against market leader Sprite, which is owned by main rival Coca-Cola (KO). A Pepsi spokesperson told CNN that Starry has a “higher citrus flavors that are true to fruit and more aromatic” compared to Sierra Mist. Courtesy StarrySierra Mist launched in 1999 to much fanfare, however it never made much of a dent in Sprite’s dominance. Sprite, meanwhile, has grown its share of the soda market over the same time period to nearly 8%.

☆ The soda market is flat, but not for Dr Pepper
▼ + stars: | 2022-12-28 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +8 min

And recently, Dr Pepper has been gaining ground on its competitors, even as the overall soda market goes flat. “One of the bright spots … has been Dr Pepper.”Founded in 1885 in Waco, Texas, Dr Pepper was the first in a wave of 19th-century upstart soda companies. Courtesy Keurig Dr PepperToday, Dr Pepper advertises itself as a treat, using a pint-sized mascot called Lil’ Sweet in its commercials. After Dr Pepper established itself as an alternative to mainstream colas, it launched on a path that ultimately made it part of the country’s third-largest soft drink maker, Keurig Dr Pepper. Dr Pepper hits the sceneDuring the wave of mega-mergers in the 1980s, Coca-Cola tried to scoop up Dr Pepper.

☆ Pepsi wants you to drink soda mixed with milk this holiday season
▼ + stars: | 2022-12-01 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +4 min

Pepsi launched a campaign Thursday encouraging customers to try the combination and use the hashtag #PilkandCookies (as in Pepsi plus milk) to showcase their Santa-friendly concoctions. “Combining Pepsi and milk has long been a secret hack among Pepsi fans,” said Todd Kaplan, Pepsi’s chief marketing officer, in a statement about the campaign. Pepsi is now publicizing the mix as its spin on “dirty soda,” a popular TikTok trend that combines soda with syrup and cream. Pepsi is recommending a number of recipes to those who want to go beyond just Pepsi and milk, perhaps hoping to launch its own viral combination. Swig, which calls itself “home of the original dirty soda,” has been around since 2010 and serves a wide array of the carbonated mash-ups.

☆ Tesla delivers its first electric Semi trucks promising 500 miles of range
▼ + stars: | 2022-12-01 | by ( Peter Valdes-Dapena | ) edition.cnn.com time to read: +3 min

The Tesla Semi was first shown as a prototype in 2017. The fully electric semi truck features an unusual design in which the driver sits in the center of the cab rather than on one side. Tesla has boasted of the truck’s performance — saying it accelerates much more quickly, even with a full load, than traditional diesel-powered semi trucks. A video during the presentation showed, according to Tesla, a fully loaded Tesla Semi accelerating up a steep grade and passing other trucks. Since it has no multi-geared transmission, as diesel trucks do, it’s also much easier to drive than other semi trucks, Musk said.

Search resuls for: "Pepsi’s"

13 mentions found